Software-as-a-Service (SaaS) applications are more widely used than ever. Nearly every organization relies on one or more SaaS platforms daily. As businesses move online and adopt cloud-based models for agile and scalable growth, the global SaaS market is expected to reach $185.8 billion by 2024.
Despite this growth, many companies still operate under the misconception that SaaS providers are fully responsible for protecting their data. According to the 2020 IT Operations Survey Report, nearly 60% of IT leaders, managers, and technicians at small and midsize businesses (SMBs) believed their data is completely safe in the cloud—an assumption that is only partially true. Even more concerning, only one-third of SMBs reported backing up their SaaS application data.
While cloud service providers manage the infrastructure, operating systems, and applications, businesses remain responsible for the data stored within those applications. This shared responsibility means that data protection ultimately falls on the organization using the SaaS platform.
Several factors can lead to SaaS data loss, including:
Accidental deletions of emails or files are common. In many cases, once data is deleted, it cannot be recovered—even by the SaaS provider.
Disgruntled employees or insiders with access can intentionally delete or manipulate critical data, often leaving little opportunity for recovery.
Social engineering attacks, such as phishing, can trick employees into granting attackers access to sensitive systems and data. These incidents can result in data breaches and long-term reputational damage.
Many SaaS providers cannot fully protect your data from human error, insider threats, or cyberattacks. In fact, cloud providers like Salesforce and Microsoft 365® recommend using third-party backup solutions.
Additionally, compliance regulations—including HIPAA, SOX, and GDPR—reinforce the importance of adopting a shared responsibility model for cloud data protection.
Under this model:
To effectively protect your SaaS data, your backup solution should allow you to:
Every organization needs a clear backup and recovery strategy to prepare for unexpected events. The right SaaS backup solution simplifies protection and ensures business continuity.
Can your current backup solution fully recover your business-critical SaaS data?
Schedule a consultation with us today to discover how an effective SaaS backup and recovery strategy can protect your organization when it matters most.
